Fairy-tale Blonde Colour and Style, Custom Crafted by New Zealand’s Hair Coloration Experts.
“I’m living my fairy princess fantasy. A dream come true.” Those are the words Holly Rose used to describe her stunning look, created to her vision for the ‘Your Way to Shine’ photoshoot. With luminous, glossy blonde hair that catches the light magically, Holly’s beautiful blonde is the kind of result that happens when expert stylists, L’Oréal Professionnel colour products, and a truly bespoke approach to hair styling come together. Here’s the story behind the look.
The Vision: Beautiful Blonde Waves, Crafted for Holly
Fabulous hair begins with a consultation. For Holly, the goal was to go beyond her current look to a more radiant, healthy blonde with subtle warmth, multidimensional depth and next-level shine.
To make the vision a reality, Rodney Wayne Creative and Education Director, Newton Cook, worked alongside two of Rodney Wayne’s most talented artists: stylist and colour-guru Milly from Rodney Wayne Newmarket, and stylist Tana from Rodney Wayne Bethlehem.
The Colour: Luminous Blonde with a Subtle Apricot Glow
Step one: a precision lightening retouch. Working on Holly’s new growth, Milly lifted her base with targeted control. Before the lightener was applied, a Metal Detox treatment was performed. This professional protocol removes metal build-up from the hair prior to colouring. This is the kind of care that separates expert salon services from the rest. It is a critical step, because metal deposits can compromise colour results and lead to damage. At Rodney Wayne, hair health is always a key priority.
Step two: an all-over gorgeous glaze. Using L’Oréal Professionnel Dialight, a no-damage gloss service, Milly created a bespoke toning formula blending a clear base with select boosters. The result? An apricot-kissed blonde gloss with luminosity that reflects and radiates with a subtle difference in every light.
The Shape and Style: Frame and Flatter
The foundation is a solid form, clean, confident, and full of body, with soft face framing, drawing the eye beautifully to Holly’s features. The ends were finished with a deep point cut, to create softness and movement through the tips rather than a blunt, heavy line. The overall effect is a look that feels polished, while still having an effortless, natural quality.
The Finish: Radiating Waves
On the shoot day, Newton and Tana styled Holly’s hair using the ghd Classic Curl Tong. Rather than curling in one direction for a uniform wave, they alternated the direction of each bend throughout the hair. The result after brushing out is a beautifully natural, crimped-wave texture that gives dreamy volume and movement without looking overdone. Prepped with Redken heat protection and finished with Kérastase Elixir Ultime, Holly’s hair radiated with that coveted glossy, touchable softness that photographs like a dream.
Take Home Care: Kérastase Blonde Absolu
The prescription for maintaining blonde this beautiful between salon visits begins by talking with your stylist or chatting with us online. For blonde hair like Holly’s, the recommended take-home routine is built around the Kérastase Blonde Absolu collection to keep blonde hair bright, strong and healthy:
Bain Lumiere: A radiance-enhancing shampoo that gently cleanses, soothes and hydrates hair from root to tip, leaving a lightweight feel and illuminating blonde tones. It detoxifies hair from pollution and removes dulling agents.
Cicaflash: A velvety, fortifying conditioner that makes blonde hair more resistant to breakage, while deeply nourishing and moisturising without weighing it down.
Cicaplasme: An opalescent lavender-coloured leave-in cream that strengthens and repairs stress and damaged blonde, lightened and highlighted hair leaving it soft and luminous.
Together, they’re just what your beautiful blonde needs for that next-level shine between salon visits.
Shine With Your Own Transformation
Whether you’re dreaming of a luminous blonde refresh or something entirely your own, Rodney Wayne’s team of expert colourists are ready to make it happen. Book your appointment and discover how beautiful, bespoke hair colour can make you feel.
